Refurbishment of London Loan Office, 1310 Pacific Ave. This segment of Pacific Avenue in early 1972 boasted at least three pawnbrokers in a row: Pacific Loan & Jewelry, London Loan Office and Western Loans. A Zeon Sign Co. truck is parked alongside the pawnbrokers on January 3, 1972, with ladder extended to the top of the London Loan. It is possible that a new sign will be erected at the site. Color photograph ordered by Epcon.
